Always ask questions! Check out resources that they offer to educate yourself on how to understand and manage your projects using the platform. Join their Slack community - there will be people there to help you navigate and understand the platform at its potential. I am figuring out all of my competitors - what keywords are working for me and it also helps me keep track of my Google Ads effort - reporting,budgeting and more. Review collected by and hosted on G2.com.

I really love everything that Morphio has to give. From creating goals through the KPI settings, connecting all of your ads profile - google, facebook, and bing - it has helped me streamline everything from marketing to SEO strategy building and reporting for my clients. It removes the time of analyzing client websites and their marketing efforts - so I can focus more on nurturing my clients and providing growth strategies to help their business evolve.

So far - I have not seen anything that I don't like. I know that this platform will continue to evolve and I am looking forward to new features.