Innovative design ties company history to the present. Straight North understands the appropriate aesthetic, and produces attractive, high-quality material for consumers and partners. Though adept at both print and digital media, they shine online. They developed a website for each side of the business, and currently assist with our retail campaigns and wholesale interactions. They help considerably with marketing strategies, particularly as we focus on clientele with high net-worth. Some of our campaigns include digital or direct mail, which they help us brainstorm. They developed an entirely new look for us, including rebranding for our 100th anniversary. Much of their involvement was technical, but they also helped design product guides and big brochures to send to agents. They helped us with our newsletters for years but haven't been tapped for that more recently.
Straight North provided marketing strategies for two sister companies. The work included rebranding to coincide with 100th anniversary celebrations and designing newsletters and catalogs, plus site redesigns.
I use them for both digital and print work. They provide very high quality for both, but their digital output for websites, social media, or online newsletters is where they really shine.