Agency Profile

ISM Middle East

Dubai, United Arab Emirates

Overview

ISM Middle East is the largest trade event for confectionery and snacks across the Middle East, Africa, and Asia. From 15–17 September 2025 in Dubai, it brings global brands, breakthrough products, and cutting-edge strategies together, featuring 120+ sessions on AI, sustainability, and innovation in sweets and snacks.

Sponsorship in August 2025

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