Overview
Experta is a Brazilian SEO and Digital PR agency that helps brands become findable across search engines, AI-powered platforms, and social discovery channels. The agency integrates technical SEO, content strategy, and authority building to drive visibility, trust, and long-term business growth.
Core services
Technical SEO audits: Comprehensive evaluations of site architecture, indexing, Core Web Vitals, and structured data to enhance performance and discoverability.
Content expansion: Development of topic clusters, editorial calendars, and optimized assets that align with search intent and strengthen topical authority.
Digital PR & link building: Acquisition of high-quality backlinks and media mentions through editorial outreach, data storytelling, and strategic partnerships.
Findability optimization: Positioning brands not only on Google but also within AI search engines, voice assistants, and social indexing platforms.
Analytics & acceleration: Creation of GA4 dashboards and performance frameworks to measure impact, refine strategies, and accelerate results.
Methodology
Experta applies its proprietary IDEIA framework (Immersion, Diagnosis, Expansion, Acceleration), ensuring a structured process from in-depth analysis to execution and continuous optimization.
Clients
The agency works with both B2B and B2C organizations — from e-commerce and fintech to education and technology — supporting local and international brands in achieving leadership in the digital space.