Protecting privacy on the Internet became a major issue in 2019, and figures to be even more important in 2020. Data breaches, ad tracking, misuse of personal data and other issues have rattled the public, justifiably so. To illustrate: SelfKey reports that 2019 data breaches exceeded 5 billion records as of last November. As many of…
Like any marketing campaign, SEO can never be a slam dunk. No matter how talented the agency, no matter how big the budget, many things have to fall in place for SEO to succeed. Here is a checklist of success factors for SEO. How many of these apply to your organization? Strategic SEO Success Factors…
No matter how fast it moves, the pace of technological innovation is always accelerating. Marketing is no exception. Developments such as voice search, the Internet of Things (IoT), virtual reality marketing and many more leave companies in a quandary: Should we hop on the latest marketing bandwagon or sit back and wait to see what happens?…
Moving Company
Straight North was hired to build a new website and provide SEO services for a moving company in order to drive a more organic traffic and increase leads and sales. The SEO work is ongoing.
I don't think so. They’ve quickly addressed everything I asked them to do, change, or fix. I had a few things that I had forgotten that I needed and they did them without a problem.
The project went smoothly and the redesign surpassed all expectations. Straight North's team was always prompt and assigned experts to very specific tasks. The new website is now driving 10 times more organic traffic than its previous version. Straight North handles SEO [search engine optimization] and web design. We haven’t asked for social media work because we just kicked-off and want to start slower and then ramp up. We’re in our busy season and didn’t want to attract customers that we can’t properly service. It’s a very small local and regional campaign. We have a request submission box on the website, and its goal is to get somebody to fill out that box and submit a request for us to contact them, or for them to call us — we want both. Basically, we want to get in contact with them so that we can set up an in-home estimate.
Yoga Business
Straight North provides local digital marketing services including SEO, web redesign, and sales call tracking with a focus on the Chicago area. The main goal is to improve incoming sales and brand awareness.
There is nothing that I can think of at the moment.
Straight North has improved traffic and sales conversions coming through the website. They have made a huge step forward with the website design and user flow. Straight North is approachable and honest. They helped design the website. I already had a website but they improved my Squarespace website. They helped with SEO and gave me recommendations and also help add company reviews and get us higher on various third party sites. They also helped with us tracking clicks so we can figure out where our customers are coming from how often they're calling and all of the phone calls are also recorded. We record the calls so that we can improve customer service outcomes. We don't do PPC with Straight North, we just focus on organic SEO.
Denis Tan
Straight North provided extensive website improvement, utilizing their in-house CMS. They optimized content with industry keywords and supply ongoing SEO services.
Their CMS could use minor improvements. It’s great for people who want a basic, easy-to-use system, but lacks flexibility for more advanced users. Of course, this simplicity gives their CMS a wider appeal.
Straight North’s strategies led to a significant decrease in bounce rates and increase in new visitors. They offer competitive rates and take special care to understand industry requirements. While their CMS lacks flexibility, its simplicity makes it easy to use. They used their in-house proprietary CMS to redesign our website, incorporating infographics, and the intuitive layout allows us to maintain the site and make changes as needed. They found keywords accurate to our industry and used them to optimize our web content. They also write blog posts, with any copy sent to us for final approval. Our package includes monthly SEO services in order to improve and maintain our search rank.