BRAND VOICE – Tips to Developing Your Brand Voice
Your Voice Matters. What we “sound” like is as important as what we look like. How we talk about what we do is as important as what we do or how we showcase our work. I would say 99% of all my clients have a difficult time writing about their products and services. Getting copywriting help is one of their most common requests. …
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About the author:
Kim Wallace, Founder and Creative Director of Oliver Spence Creative works with clients all over North America. She is known for her hands-on approach, brand strategies and design solutions. Working for clients ranging from retail to interior design, to health care, to the hotel and hospitality industry, Kim’s ability to understand the needs of her clients and their audiences, along with her creative, results-driven brand strategies, make her an industry standout.